Schadenfreude. » tide http://www.schadenfreude.net Thu, 02 Feb 2012 02:29:33 +0000 en hourly 1 http://wordpress.org/?v=3.2 Does Anyone Listen to Advertising?http://www.schadenfreude.net/2009/04/14/does-anyone-listen-to-advertising.php http://www.schadenfreude.net/2009/04/14/does-anyone-listen-to-advertising.php#comments Tue, 14 Apr 2009 15:56:51 +0000 Stephen Schmidt http://www.schadenfreude.net/?p=18889

It comprises 20% of any 60 minutes. We are bombarded by it day in and day out – but does anyone listen to it?

The way I look at it, by this time in my life, I’ve pretty much decided that Head and Shoulders is my shampoo+conditioner. That my Tide is my detergent. That Cheerios is my cereal (Cocoa Krispies when I’m feeling randy). That I drink 2% milk, use Country Crock for that butter taste, and like Gap jeans because, for me, they last.

So… Does anyone listen to ads?

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