Are you SURE Subway?

fresh_fresh_coffee1.jpgAre you sure you call that coffee? I know you’re trying to compete with Starbucks, aren’t we all? But you should know it’s not competition to JUST have coffee. You kind of have to have good coffee. For example, Citibank, which now offers gourmet coffee, and the Federal Express in my neighborhood, which now offers gourmet coffee, they offer a dark roast comparable to Starbucks. Even my carwash, which now offers gourmet coffee, and the PepBoys, which now offers gourmet coffee, go with a lighter roast, but one which is still carries some rich flavor that has made coffee establishments so popular. You can’t just got to the GM Plant in Parma or The Enterprise Rent-A-Car and steal their roast and think that will pass. 

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