DotD: Making Up Words Because Real Words Can’t Sell Your Product

I’m looking at you Comcast. And you Epson. And you Extra gum. And you Nissan. Snurfing? Really Comcast? Let’s just say I’m watching TV, and I happen to be a DishTV kinda guy – because I roll with the HD flat screen and love all my 37 ESPN channels – and this commercial comes on. You think I’m gonna drop what I’m doing, and at the end of this 30 second skit where you’ve got not only a dumb grandpa – but deaf as well – trying to understand what telvisiphonernetting(??) is – I’m picking up the phone and calling Dish and saying, “You guys suck! I wanna SNURF!” and signing a ridiculous contract with Comcast? Do you?

I’m looking at you Comcast. And you Epson. And you Extra gum. And you Nissan. Snurfing? Really Comcast? Let’s just say I’m watching TV, and I happen to be a DishTV kinda guy – because I roll with the HD flat screen and love all my 37 ESPN channels – and this commercial comes on. You think I’m gonna drop what I’m doing, and at the end of this 30 second skit where you’ve got not only a dumb grandpa – but deaf as well – trying to understand what telvisiphonernetting(??) is – I’m picking up the phone and calling Dish and saying, “You guys suck! I wanna SNURF!” and signing a ridiculous contract with Comcast? Do you?

And there’s Epson. At least they try to make it about their brand – but “Epsonality”?! Come on. And if I hear about “Chewphoria” one more time from Extra, I’m gonna do something drastic.

Like write a letter. A seriously ANGRY letter.

Just tell me what the product does – don’t make up words. Douches.

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